Netflare | Web Design and Marketing - Product Marketing

Developing Trust Layers

admin — Tue, 18 Dec 2007 22:21:38 +0000

Summary: By building layers of trust between you and your customers, you can build a product portfolio to suit the situation and the relationship with your customers. As your customers begin to trust you more, you can make more available to them in terms of delivering higher value products and services.

Customer Benefit Analysis

admin — Wed, 10 Oct 2007 14:19:08 +0100

Headline: How to Determine the Most Desirable Benefits for your Customers...

Summary: Learn how to use the features and benefits of your products and services to emotionally connect with your prospects and explain WHY you have the answers they are looking for.

Techniques to Add Interest

admin — Tue, 02 Oct 2007 21:26:31 +0100

Headline: Here’s 7 techniques to add interest to your body copy…

Summary: By including one or more of these techniques in your body copy, you will be taking steps to make your content more interesting, personal and compelling to read.

Jumpsite TL2: Information Architecture

admin — Mon, 24 Sep 2007 11:04:26 +0100

Headline: Here’s how to organize your website and steer your visitors along predicted paths to help them make informed decisions and become customers quicker…

Summary:

TL2 Programme including Newsletter and Auto-Responder integration: £2750.00

Ongoing support including unlimited workshop attendance: £180 per month per attendee.

Alternatively, bespoke Jumpsite programmes can be arranged at £500.00 per session - up to 12 attendees.

It is words, not images that are the building blocks for successful websites. Looking at the website as a complete system, the architecture of the content and the navigation require planning based on path scenarios. For each scenario, you should consider whether you need to inform or persuade the visitor. The style of content, informing or persuading, can be used to lead the visitor to achieve your business objectives and to help them find the information they are looking for.

Bespoke eCommerce Websites

admin — Sun, 09 Sep 2007 12:04:00 +0100

Headline: eCommerce Solutions Tailored to Your Requirements

Summary:

Custom online ecommerce website complete with Thawte SSL certificate: £4950.00*

Netflare Technical Support: £125 per month (hosting + 4 credit maintenance plan)

The abundance of features supplied with the standard Netflare ecommerce solution will probably be all you will ever need, however, there are literally 100s of additional features you may choose from. These include various non-standard modules contributed by members of the osCommerce community.

Back-end Marketing

admin — Thu, 26 Apr 2007 14:41:26 +0100

Headline: How to Create Explosive Growth with Back-end Marketing Strategies…

Summary: Back-end marketing concerns the classification of existing customers into layers of increasing trust and delivering highly specific marketing material to each targeted trust layer. The marketing messages are carried using regular newsletters and auto-responder emails that carry the customer along a value information path to educate them using impartial information but providing a solution through your products or services.