Netflare | Web Design and Marketing - Web Site Marketing

Search Engine Optimisation

admin — Sun, 09 Sep 2007 11:26:17 +0100

Headline: How to make sure your site is found on the search engines, simple steps to optimising your site…

Summary:

For your customers to find you, you need to keep in mind how the search engines work, not only when you conceive the design and page structure of your site but also when you write the content. If you don’t do this all the time and effort you expend on making a website may well be for nothing.

However, the good news is that it doesn’t cost anything to optimise your pages yourself and even trying these simple steps, you can achieve a marked increase in your site's visibility on the search engines.

Know Your Passion

admin — Thu, 26 Apr 2007 14:40:30 +0100

Headline: Find out how to build your business around what you are really passionate about…

Summary: The reason why most websites fail is because there is no passion behind their marketing messages. With no passion, websites have no focus, lack clarity and offer no compelling reason to stay.

How To Measure

admin — Mon, 23 Apr 2007 19:12:31 +0100

Headline: How to measure the success of your website…

Summary: If you want your website to be a success, you need a clearly defined purpose. With a purpose, you’ll know what to measure to determine whether the results are good or bad. You’ll also know what needs to change in order to meet your objectives.

Aesthetics

admin — Sun, 11 Mar 2007 19:38:49 +0000

Headline: The aesthetics of a website is the quality of the graphic design of the website. Unless you have experience in this field, or natural artistic flair, you should leave this to the experts.

Summary: To give your website the best possible chance of success, ensure that the essential design aspects have been reviewed and dealt with. If you feel your website requires attention in any area of its design, please contact your account manager for advice.